I don’t usually post about an alcoholic drinks company, mainly because I am not a big drinker, but this campaign is definitely worth telling you all about (helped by a very lovely video with Matt Damon).
This is Stella Artois’s reason for joining together with Water.org to back this very worthwhile campaign.
“Right now, 663 million people live without access to clean water, a problem that disproportionately affects women.
That’s why in 2015, through our Buy A Lady A Drink campaign, we helped Water.org provide more than 290,000 people in the developing world with 5 years of clean water, and in 2016 we’ve partnered again with Water.org to help more people around the world who don’t have access to it.
We believe it’s important for all of us to leave a mark. For every limited-edition Chalice sold, we can help provide 5 years of clean water for 1 person in the developing world.”